OverviewTopPackage
Business Data Model Data Model

Package Marketing Activity

DescriptionA package that contains data elements that support business activities such as campaigns and marketing and their associated expenses.


Diagrams
BDM - Marketing ActivityBDM - Marketing Activity
Marketing ActivityMarketing Activity

Entities
BrandBrand
CampaignCampaign
Campaign CellCampaign Cell
Campaign StepCampaign Step
CustomerCustomer
Customer / Health Plan ProductCustomer / Health Plan Product
Marketing ActivityMarketing Activity
Marketing AreaMarketing Area
Marketing ObjectiveMarketing Objective
Market ResearchMarket Research
Market SegmentMarket Segment
OverviewTopPackage
Business Data Model Data Model