OverviewTopPackage
Dimensional Warehouse Model Data Model

Package Campaign

DescriptionTo analyze and compare the effectiveness of customer promotions, product promotions, marketing drives and advertising strategy. By keeping track of campaign cost, results and effect on product sales and services revenue, the Health Plan can determine the overall campaign effectiveness.


Diagrams
BST - Campaign Cost AnalysisBST - Campaign Cost Analysis
BST - Campaign Profitability AnalysisBST - Campaign Profitability Analysis
BST - Campaign Sales AnalysisBST - Campaign Sales Analysis

Entities
Campaign Cost AnalysisCampaign Cost Analysis
Campaign Profitability AnalysisCampaign Profitability Analysis
Campaign Sales AnalysisCampaign Sales Analysis
OverviewTopPackage
Dimensional Warehouse Model Data Model