OverviewTopPackage
Dimensional Warehouse Model Data Model

Package Brand And Product Marketing

DescriptionTo analyze the image of the Health Plan's brands and products in the marketplace, among employers, members, potential members, providers and competitors. Having a comprehensive view of all brand and product marketing enables the plan to more effectively sell to target market segments.


Diagrams
BST - Household Value AnalysisBST - Household Value Analysis
BST - Market AnalysisBST - Market Analysis
BST - Marketing KPI For Growth AnalysisBST - Marketing KPI For Growth Analysis
BST - Marketing Optimization And Expense AnalysisBST - Marketing Optimization And Expense Analysis
BST - Member Behavior AnalysisBST - Member Behavior Analysis

Entities
Household Value AnalysisHousehold Value Analysis
Market AnalysisMarket Analysis
Marketing KPI For Growth AnalysisMarketing KPI For Growth Analysis
Marketing Optimization And Expense AnalysisMarketing Optimization And Expense Analysis
Member Behavior AnalysisMember Behavior Analysis
OverviewTopPackage
Dimensional Warehouse Model Data Model